Naming Copywriting Package Design

Wineology is a DIY wine kit that introduces the pleasures of craft winemaking to a new generation.

By uncovering key insights into Wineology’s target demographic, we were able to forge a direct path to a meaningful brand name, engaging copy, and making a personality that is youthful and appealing to millenials.

RJS Craft Winemaking, Mississauga ON Canada