Provisions Food Company
Brand Audit Package Design
Sourcing most of the ingredients from the bountiful growing region of Niagara, Provisions Food Company is known for its delicious preserves, shortbreads, and an array of other innovative speciality food items.
We designed a box that could be displayed on shelves vertically and horizontally and added a charmingly simple pattern and colour to pair with each flavour of shortbread. We also provided product photography and dropped in a pithy tagline to sum up the intention of the brand.
What we accomplished helped keep the essence of the brand intact, while exhibiting a more defined presence at specialty grocers.
Provisions Food Company, Beamsville ON Canada
Portfolio Photography//Maya Visnyei Prop Styling//Catherine Doherty
Provisions Food Company
Brand Audit
Not all redesigns require substantial changes. Sometimes all they need is a nudge and tweak. Provisions Food Company already had an effective and noteworthy brand identity, but needed better positioning as food best served with wine. So we refined their existing visual language by revising the wordmark, redrawing the fox illustration and reworking the supporting typography to provide more flexibility in label design.
Provisions Food Company, Beamsville ON Canada
